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Parle makes 40% of its revenue through Parle-G
short by Arin Verma / on Sunday, 5 May, 2024
In our college mess, Parle-G biscuits are a daily snack. Exploring the biscuit market, I found Parle-G holds 13% of the biscuit market, worth $6B in FY22. With $780M in sales, Parle-G contributes significantly to Parle's $2B revenue, despite offering 200 products. This illustrates the 80:20 rule—20% of products generate 80% of revenue—similar to Amazon's reliance on AWS.
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